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Tuesday, May 22, 2012

Jiangmen: Appliance store on Valentine& 39;s Day was not much response - Gome, Suning, Yongle - HC N - Business

Appliance industry Valentine's Day Different responses Fashion MP3 Mobile Valentine's Day "in" a Valentine's Day has passed, the city (Jiangmen) The appliance business is back to normal campaign, but recall the recent reaction of the business in different markets, or that there is a trace of interesting news. After the Spring Festival is always the digital market, the "low season", but with Valentine's Day gifts in recent years to "upgrade", mobile phones and digital products has become a hot demand, now many young people out of "Flower + Chocolate" Valentine's Day Ideas , turned to buy MP3, Digital Cameras , Mobile phones and other products; there is not a couple of customers will go as a friend to buy, plan a special price. In contrast our city (Jiangmen) Home appliances business, it touches on the business opportunities superficial. Not linked to Valentine's Day, and home appliances Valentine's Day, reporters visited stores in the city after the discovery of various hou sehold appliances, household electrical appliances sector some passion on Valentine's Day is not very high. Constant hair, dragon, the electricity local stores only in the digital counter symbolically hung out posters, but did not render the atmosphere in the audience; Jiangmen States United States Several stores in Brand Such as Amoi, TCL and so play their Valentine's Day Advertisement , But not their country to the United States Organization . When asked what Valentine's Day theme events, Jiangmen, Mr. Sui GOME leader laughed: "Not everything can be linked, and Valentine's Day. Our cell phones, digital products have been selling very Well, not Valentine's Day credit. sabbatical this festival is not a statutory holiday, on the home appliance market is not driven by more large above the Lantern Festival the weekend. " New favorite digital products into a lover And the difference is written above and partly in digital products and mobile phones Sell Aspects of the strong to J iangmen Yongle Appliance represented by operators have mobile phones, digital products and other small appliances Nuggets Valentine's Day, launched a variety of mandarin ducks cell phone, couple packages, and to the bombing of the usual market price cuts. When reporters walked into the manager Mr Leung Wing-lok of Jiangmen Office When he was called to coordinate the parent company of the original price as low as several products have Computer Quote The bottom line below, the computer does not over single. He told reporters, from February 11 to 14, Jiangmen Paradise specially organized "Wing-lok and meet you, romantic Valentine's Day" activities to "Paradise Valentine's gift of life given appliance" as a slogan, name brand MP3 as low as 88 yuan , the audience of digital cameras, Video camera , Mobile phone sales to purchase price. "Everything is ready, the only miscalculated the supply." He said I had no thought, the low-priced mobile phones and cameras will be so popular dur ing the 3C sector since the New Year sales hot, consuming part of the inventory, not to 14, part of the popular MP3 and mobile phone had a short. Reporter While trying to take pictures in his desk, the staff side of Mr. Deng urged: "Do not license, two cell phones that have been sold out of stock, now is the prototype of the counter in place." But he looked Several counter, nor to find several real machine. It is understood that Motorola V3 pretty pink and V3i, Nokia 6681 and the Nokia N70 so popular a few couples on the plane as early as the beginning of the event had sold out, some young people turning to several fashion so special machines, such as the price at 1,000 yuan Sony Ericsson K300, G300, 2000 Sony Ericsson priced below RMB K700 and so on. Appliance store in the lively Guoqingrenjie? Comprehensive look at the situation of each store's discovery, in electricity, constant hair on Valentine's Day and other local stores far less importance attached to Paradise and th e four seas outside stores, reason, and the store's product mix has a certain relationship. Local stores in our city for years to refrigerators, washing machines, audio-visual, Kitchen Focus on the traditional home appliances for business, mobile phones, digital products are often outside the counter Package Manufacturers to use the "shop shop" format, or simply do not set the digital counter, and Strong Sales of goods the most Valentine's Day, it is precisely this type of lifestyle products, in this case, Valentine's Day has become their natural " weakness. " In fact, in the current fierce market Competition , The large household appliances have already become weak in the water, only digital, but also on the profits of small household electrical appliances by 10 percentage points, occupy the entire turnover of the vast majority of stores. Adjustment of product structure and develop some digital and mobile phone has become a priority task in front of local stores, and once t he number of such products, and profits more than enough to support large-scale promotional activities, lively Guoqingrenjie it wrong with that?





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